[GET] Persuasive Copywriting, Cut Through the Noise and Communicate With Impact Books
[Paid Ebooks] Price:
Enhance your copywriting skills with psychology-driven techniques to create stand out copy that taps into consumer decision making and sells, using this second edition of the ultimate copywriting survival guide for the 21st century – essential to every marketing or creative professional’s bookshelf. With many professionals now developing their skills on the job, it is notoriously difficult to benchmark successful copy. This book provides a step up for those who already know the basics of writing copy, and are seeking more advanced, psychology-driven techniques to gain the competitive edge. With practical insight into human decision making and consumer engagement, it will inspire the clear-cut confidence needed to create, quantify, and sell stand out copy in a cluttered marketplace. Complementing the ‘how to’ perspective of copywriting, with impressive interviews from leading ad agencies and copywriters across the globe, this second edition addresses the everyday issues faced in a multitude of roles, including: -Practical advice to measure and benchmark effective copy -Guidance on creating and critiquing briefs -New chapters on how to weave copywriting skills into the wider industry -Storytelling and content marketing -The impact of evolving channels like mobile and social media Practical, inspiring and extremely digestible, Persuasive Copywriting is the only vibrant, all-encompassing guide to copywriting that you need.
Additional Information:
| Title | : Persuasive Copywriting, Cut Through the Noise and Communicate With Impact |
| Author | : Andy Maslen |
| Item ID | : mHl_DwAAQBAJ |
| Publisher | : Kogan Page Publishers |
| Type | : BOOK |
| Format File | : PDF & EPUB |
| Android/iOS | : Install “Google Play Books” |
| Page Count | : 296 |
| Category | : Business & Economics |
| Published Date | : 2019-01-03 |
| Language | : en |
| Isbn 10 | : 0749483679 |
| Isbn 13 | : 9780749483678 |
| Sale Info | : FOR_SALE |
| Price | : 23.05 EUR |
Download Persuasive Copywriting, Cut Through the Noise and Communicate With Impact (Paid Version)
Buy Here: _https://play.google.com/store/books/details?id=mHl_DwAAQBAJ
[100% OFF] Original Price : 23.05 EUR FREE
DOWNLOAD NOW