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Written in simple and conversational language.Main points are given in Bold Letters or in Boxes. Themes are easily understandable, even to a lay-man.A good number of case studies are included and each chapter has been discussed in detail & discussed throughly.
Additional Information:
| Title | : Marketing Management |
| Author | : R S N Pillai |
| Item ID | : v5IrDAAAQBAJ |
| Publisher | : S. Chand Publishing |
| Type | : BOOK |
| Format File | : PDF & EPUB |
| Android/iOS | : Install “Google Play Books” |
| Page Count | : 545 |
| Category | : Business & Economics |
| Published Date | : 2010 |
| Language | : en |
| Isbn 10 | : 8121932440 |
| Isbn 13 | : 9788121932448 |
| Sale Info | : FOR_SALE |
| Price | : 14.93 EUR |
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