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This new case study challenges readers to help a leading online book swap site retool its business model to overcome increased postal costs and the growing popularity of e-books. Crystallizing realistic analytical challenges faced by companies in many industries and markets, it exposes readers to the entire decision-making process, providing opportunities to perform analyses, interpret output, and recommend the best course of action. Author: Brandy S. Cannon and Louis A. Le Blanc, Berry College.
Additional Information:
| Title | : PaperbackSwap.com |
| Author | : Matthew J. Drake |
| Item ID | : 47ScAgAAQBAJ |
| Publisher | : Pearson Education |
| Type | : BOOK |
| Format File | : PDF & EPUB |
| Android/iOS | : Install “Google Play Books” |
| Page Count | : 18 |
| Category | : Business & Economics |
| Published Date | : 2014-01-16 |
| Language | : en |
| Isbn 10 | : 013382361X |
| Isbn 13 | : 9780133823615 |
| Sale Info | : FOR_SALE |
| Price | : 7.27 EUR |
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